Whitman's is one of the largest and oldest brands of boxed chocolates in the United States, currently produced by Kansas City, Missouri by Russell Stover Candies. The iconic box of chocolates was the brainchild of 19-year-old Stephen Whitman, who opened a confectionary store on Philadelphia's waterfront in 1842. Initially, Whitman's became popular with traveling sailors and their wives. They would often bring imported fruits, nuts, and cocoa obtained during their voyages to Mr. Whitman so that he could make the popular European confections that people craved in that era.
The Whitman's Sampler made its official debut in 1912. The box included a collection of the most popular pieces of candy sold in the confectionary shop. Three years later the Sampler emerged as the most popular assortment in the Whitman's line and the best-selling box of chocolates in America. In 1924, it became the first in its industry to use cellophane to wrap its packaged products. The Sampler's most popular advertising campaign, "A Woman Never Forgets the Man Who Remembers," was launched in 1939 and continued through the 1950s with film stars of the era endorsing the candy in ads for The Saturday Evening Post.