Kutol was founded in Louisville, Kentucky in 1912 and originally sold powdered hand cleaner and a few other cleaning products. Kutol was floundering during the next decade. Saving the company from failure, Cleo McVicker bought Kuto in 1927 and made it profitable. He then purchased the company from Precision Metal Workers, owners of Kutol, and worked with Kroger to manufacture the largest seller of wallpaper cleaner "putty" in the world. But time waits for no one. By the 1950s, the days of cleaning sooty build-up from walls came to an end. The coal-burning furnaces were being replaced by cleaner natural gas or electricity.
As the saying goes, "It's not what you know but who you know." McVicker's sister-in-law, Kay Zufall, tested the nontoxic material for modeling projects on her kindergarten students and they loved molding it into all kinds of shapes. Zufall also suggested the Play-Doh name. The original odor might best be described as the comforting smell of vanilla wheat dough. The McVickers formed the Rainbow Crafts Company to make Play-Doh Modeling Compound in 1956. After several buy-outs, Hasbro now owns the company. Play-Doh has grown into a worldwide franchise generating a lot of dough for selling over 3 billion cans since becoming a child’s toy.
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