Tuesday, February 1, 2022

World Wide Web Infancy

 

On this day in 1935, The March of Time was launched in over 500 theaters. Each entry in the series was either 20 or 30 minutes of current world events. Westbrook Van Voorhis, who hosted the radio program, served as narrator of the film series. The series was an immediate success that enabled audiences to travel around the globe. Because of its high production costs—estimated at fifty grand per episode, released at the rate of about one episode per month—the series was a money loser. However, it remained in production for six years beyond the cancellation of the radio show (1931-1945) on which it was based. The American short film series was sponsored by Time Inc.

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