Wednesday, June 5, 2024

Just Add Water





















If you spot this brand in your neighborhood supermarket it is not from Scandinavia. The unique spelling originated in Seattle, Washington in 1932. Rose Charters and her husband decided to tackle the challenge of making the perfect, easy-to-prepare pie crust. She called her product Krusteaz by cleverly combining “crust” and “ease.” The spirit of innovation continued with their introduction of “just add water” Pancake Mix and Belgian Waffle Mix. The Krusteaz fan base expanded eastward to become a national favorite by offering a variety of products. 

Pictured is a current box of Krusteaz Waffle Mix.

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