The Great Northern Railway reached the Pacific Northwest in the late 19th century, and for this feat, their flagship passenger train was nicknamed "The Empire Builder." They also adopted "Rocky" as their mascot logo. The railway placed new streamlined and diesel-powered trains in service by the Forties that cut the scheduled 2,211 miles between Chicago and Seattle to 45 hours. The schedule allowed riders views of the Cascade Mountains and Glacier National Park, a park established through the lobbying efforts of the Great Northern. The advertisement shows an A-B-B-A set of EMD F7 diesel units in its stunning Omaha orange and Pullman green design.
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