Too Busy Illustrators

Beginning in the 1970s, TV Guide heavily featured illustrated covers by various artists. Whereas the prior decade was mostly photography, the new decade was dominated by established illustrators meeting short deadlines. Two of the most frequently used were Bernie Fuchs and Richard Amsel. Each had a distinct style that was readily identifiable. Each used a minimalist approach, capturing the essence of the personality's face and character.

The top row features Fuchs, the bottom highlights Amsel from the mid-1970s.

A Short Prolific Career

 

Richard Amsel (1947-1985) was an American illustrator and graphic designer. His brief career was prolific, including movie posters, album covers, and magazine covers. His portrait of comedian Lily Tomlin for the cover of Time is now part of the permanent collection at the Smithsonian Institution. Amsel's illustrations were sometimes created in only two or three days because of stringent deadlines. His thirteen-year association with TV Guide showcased perhaps his most visible work. His strong, flowing lines, design of negative space, and accurate representation of a subject was a trademark. That, and his logo-styled name on his work.